When it comes to your online presence, few things have an impact as significant as your online reputation. Just as a business’s local reputation affects their ability to sell their products or practice their services, their online reputation is equally as manipulative.

Say, for example, you sell used cars.

You own a small corner lot in an average size town and you make a decent living.

Since hiring a new mechanic, however, your clients have been coming back to you with complaints that their cars are breaking down as soon as they drive off the lot.

It doesn’t take long before word begins to travel and soon your business has a reputation for selling used cars that will break down within days.

There is no doubt that this is going to affect your bottom line.

Now, of course, you fire the mechanic and hire a new one, but by this time your company has already gained a less than desirable reputation.

Any good business owner would go on to invest in marketing to let potential clients know that things have changed, that you are doing everything you can to make things “right”…right?

But what are the chances that those clients who are complaining about your business are only going to complain to their neighbors and friends in passing conversation? In today’s age, it’s almost a guarantee that they’re going to jump online and share their thoughts there too.

So now you have managed to address things on a local level with some good PR and marketing stunts…but how do you go about managing your company reputation online? After all, your online presence reaches much further than your local presence AND there is no guide on where to begin that kind of damage control.

Enter your online reputation manager.

Reputation Management Company

All-inclusive Brand Presence Management Package – Silver


My All-inclusive Brand Presence Management Silver package includes management of your:

– AdWords PPC Marketing Account
– Google Business Profile
– Facebook (12 updates per month)
– Google+ (8 updates per month
– Instagram (12 updates per month)
– Twitter (40 Tweets per month)
– Pinterest (4 Pins per month)
– Tumblr (4 updates per month)
– Site-wide Search Engine Optimization (SEO)
– Weekly Content Updates (4 per month)
– WordPress Website


There are no contracts or minimum advertising budget requirements. I keep it simple and focus on results. History has taught me that results make for very happy customers, which in turn results in long-term customers for me. So, you’re more than welcome to cancel my Brand Presence Management services at any time.

Updates that are shown are minimum numbers and will increase generically as your content base grows. If you don’t use a specific platform for your business, I can take those updates and simply apply them to a social media channel that you prefer. Again, brand presence management made simple for busy small business owners.

OPM Package Silver

What is a Reputation Management Company?

What is a Reputation Management Company?A reputation management company provides you with an online reputation manager whose sole job is to control online conversation as it pertains to your business.

What Can an Online Reputation Manager Do for Your Business?

What Can an Online Reputation Manager Do for Your Business?Now, in the example above, a major role of a reputation management company is going to be damage control and rebuilding of your reputation. But did you know that a reputation management company is equally as important when things for your business seem to be going swimmingly?

An effective online reputation manager is as adept at focusing on beneficial content as they are at shifting gears from negative attention.

For example, should an up and coming teen heart-throb buy his car from your used car lot and go on Twitter to rave about your fair pricing and how amazing your new mechanic was you want to use that to your advantage.

This is where your reputation manager will build campaigns around this positive attention and use it as a driving point to increase your business.

Why Do You Need a Reputation Management Company?

Why Do You Need a Reputation Management Company?You may be asking yourself why you need a reputation management company to control online conversation for you. After all, you know your way around the net, couldn’t you just hop online and deal with this kind of thing yourself?

Not really.

Would you know where to begin looking for existing publicity on your company online?

Would you know where to find consumer feedback or celebrity endorsements?

Would you be able to monitor all of the crucial and pertinent online outlets that might influence your online reputation?

That’s where your reputation manager comes into play.

A quality online reputation manager has the professional tools necessary to monitor and track every mention of your company online. Not only that, but they have the marketing and management skills to take every mention of your company and use it to reflect your company in a positive light.

A Reputation Manager Sounds Pretty Shady…

A Reputation Manager Sounds Pretty ShadyIt’s understandable that you might think that, but there is nothing “shady” at all about hiring a reputation management company!

Your reputation manager doesn’t lie to cover up information about your company. They don’t advertise your business as something you are not. They don’t delete comments and edit statements to your advantage.

Your reputation manager takes what information is available and controls how your company is seen by responding to it appropriately.

Let’s go back to one of the customers above who purchased a used car from you that your awful mechanic had worked on. Say this customer hopped online and shared their experience and shed your business in a very negative light.

Assuming there is nothing untrue about what the customer is saying, what can possibly be done to turn this situation around?

Reputation management isn’t only about looking “good”, it’s also about being responsible and accountable. Simply responding to this customer’s feedback with an apology and an offer to rectify the situation is enough to change the online perception of your company.

…but what small business owner has the time to monitor, manage, and respond to every mention of their company online?

That’s Why You Need a Reputation Manager

Why You Need a Reputation Manager

Hiring someone with the knowledge, experience, and most importantly, the tools to manage how your company or brand is portrayed online is one of the smartest investments you can make.

Any good reputation management company will be able to curate your online reputation for a reasonable fee and you won’t have to spend another moment agonizing over how to respond to inflammatory comments or wondering how to publicize your first celebrity mention!

Free Consultation for Reputation Management

Free ConsultationIf you’re still up in the air over what a reputation management professional can do for your business, allow me to help. Give me a call at 833-732-3278 for a free consultation to see how we can boost your business reputation today!

Request Free Online Presence Assessment