Tampa SEO: 5 SEO “Tricks” That Aren’t Tricks At All

Many SEO companies offer this “service” as if it’s a magic trick, as if they have behind the scenes access to top-secret information. Well, the truth is that simply installing Google Analytics will get you your own up to date stats as accurately and as quickly as anyone or anything else can. The kicker? Google Analytics is free. Sure, you may want to pay someone to install it for you and even monitor it for you and there’s no shame in that – being a business owner is time-consuming – but don’t let a company sell you on their service based on something that can be done with anyone who has the time to do it. Is it a nice “perk” to have that service along with others? Sure, but it shouldn’t be your deciding factor when it comes to deciding who to hire to manage your SEO.

This is another “trick” that falls under the umbrella of #1. The whole purpose of a search engine optimization company is to get your website listed on search engines so that you get increased traffic to your website which leads to increased revenue. So, essentially, when a company tells you that they will “get more traffic to your website”…well, they’re once again, telling you that if you hire them, they’re going to do their job!!!

Some companies will mention increased traffic as a way to explain what they can do to benefit your business and this is just fine – it’s what you want. BUT, you shouldn’t hire a company believing that they are giving you megastar treatment because they’re telling you that they are going to increase your website traffic…that’s what they’re being hired for.

If you have a company say this to you, follow up with them and ask HOW they will be increasing traffic to your website, what kind of increase in traffic do they anticipate, how soon can you expect to see results? These questions will help you to filter out the “trick” talkers from the professionals.