Google reputation management requires you to be vigilant in monitoring mentions of your business online, responding to reviews and feedback and interacting with customers and potential customers. Here’s why it matters…
Google reputation management requires you to be vigilant in monitoring mentions of your business online, responding to reviews and feedback and interacting with customers and potential customers. Here’s why it matters…
Did you know that when purchasing products, customers trust product reviews from other customers twelve times more than they trust the actual description of the product.
So, if you’re selling shoddy products or if your service has been subpar, your customers are going to let the internet know that this was the case. This, obviously is going to influence your sales and your reputation, so you lose in two ways.
A lot of factors go into your company reputation, but did you know that 25% of your company value comes from your reputation? That means that any negative marks against your reputation don’t just cause a loss of customers, they also take away from the actual value of your company. Sure, you may not be planning on selling your business now, but you may want to in the future and those negative online reviews stick around for a long time! Yes, even if they’re taken down by the original poster, there’s a chance that that review has already been shared or copied by other sites.
According to this infographic found on Irfan Ahmad’s blog, 87% of company executives say that managing risks to your company reputation is more important to your business’s health than the management of strategic risks. Surprised? You should be! Most small business owners believe that their biggest task is managing strategic risks to their business and so they dedicated a significant percentage of their resources towards its management. Now you know better, it’s crucial that you take proactive action and begin taking control of your online reputation and Google reputation management.
Most of us know that review websites influence the online reputation of our business, but did you know just how important those review sites are in recommending your business to customers?
The same Infographic mentioned above features a nice array of statistics that every small business owner should know about just how much your online reputation impacts your business sales…
Still wondering why it’s important to manage your online reputation?
If you are looking for a reputable and experienced company to help you to manage your Google reputation, we can help. Give us a call at 727-475-6460 to take advantage of our free consultation and find out how we can help your business today!
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