Full-service online presence management for bars.
Full-service online presence management for bars.
An online presence manager for bars may seem like a questionable investment, but did you know that in our digital age organic search engine results are the most likely to result in the highest return on investment? Yes, even as a brick and mortar business like a bar, digital traffic is what is driving patronage. The question is, do you know what that digital traffic is seeing when they search for you?
One of the best and one of the worst things about online presence is that it allows others to share your business with a very large audience in a very short time span. This is great news if the information being shared about your bar is beneficial…not so great if it’s a customer who had one bad experience. So, how do you ensure that what is portrayed online is an accurate image of your bar? By hiring an online presence manager for bars.
As an online presence manager for bars, I work with bars around the nation who want to gain more control over how their business is represented through various digital outlets. In such a competitive industry a bar or club owner can find it hard to get an advantage over the competition, but with the right resources, it is possible.
A reputable online presence manager can help to shape the way that your business is portrayed online. Not only that, but they can multiply the impact of your current marketing campaigns by growing your search engine authority, expanding your social network reach, and creating more personable relationships with your bar’s followers.
Managing a bar’s online presence is part advertising, part marketing, part development, part design, and (a large) part experience. Using a range of tools and skills, a presence manager for your bar can put all of these skills to use for you. Some of the tools that I use to pull together the ultimate OPM package for my bar clients include:
Utilizing these various tools as a multi-pronged approach to your bar’s online presence allows me to target various diverse audiences and create a solid online reputation for your bar.
Can I Manage My Own Online Presence as a Bar Owner or Manager?
Managing any small business can be a headache at the best of times, but managing a bar adds in a variety of added challenges that leave you short on time and mentally drained. With your existing responsibilities owning or managing a bar, you simply don’t have the time to learn the skills needed to efficiently act as an online presence manager for bars too. Leave this job to the professionals and spend your time doing what you do best.
Can I Afford an Online Presence Manager for Bars?
Owning or managing a bar requires plenty of investment capital, but can you afford to make one more investment and bring an online presence management service on board? You can’t afford not to. As one of the most significant sources of traffic to your business, the online world can easily make or break your bar, so you need someone with experience and talent to ensure that you get “made” rather than broken!
It’s a fair question to ask. Having owned multiple small businesses in the service industry I know what it takes to get to the top and I have the skills and discipline to do that as an online presence manager for bars for your business too. Aside from that, if I wasn’t good at what I do, you wouldn’t have found my website, would you?